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story.

Hi, my name is Shenika, but people call me Sheik. My name tends to be autocorrected to Sheik and I opted to go with it. But this company is not just born out of my name. It started at a time when I was depressed, worried about where my career was going, being a new mama, and trying to find purpose in my life. I realized that my life was being chosen by others, and I wanted to take it back. I was told I should do what is traditional. Work hard at an office job, get married, and start a family. After I did all those things, I realized I wasn’t okay. I didn’t see the point of getting out of bed, because what I was working for wasn’t anywhere close to what I wanted.

When I was in school, I loved being creative, designing, and making things, reading books, and writing. I didn’t do those things anymore and I was miserable. The hormones from recently having a baby, breastfeeding, and then abruptly not breastfeeding didn’t help. I knew I needed help but I kind of didn’t want help to be honest.

Then I slowly started making small changes. I infused a little more creativity into my days. Painting, making a craft, and making videos while also ensuring therapy is a weekly addition to my life. Then I realized, I have the tools to make more good things happen in my life. I decided I needed to take charge of my destiny, and mediocrity was no longer my calling. I wanted to leave a mark on the Earth in my way. 

So, this work I’m doing, with my company, all stemmed from having a beautiful baby boy, but also realizing the magic I have within me and all I want to do is share it, even if it doesn’t make me rich. This company has helped restore the trust in myself I lost when I was just following directions. It also helped me see the power I have to help others make good changes in their lives, starting with using my interior styling experience to support others in beautifying their spaces and reinforcing their mental health in the process.

This company is helping me love myself a little more each day and I hope everyone feels that love in everything I do to help this company grow.

what matters to us

Our mental health is as important as our physical health, but it’s often ignored because it’s something we often can’t see when there’s a problem. We support the mental health of the people who follow us on social media by periodically posting affirmations and positive quotes. We also have a blog that focuses on making mothers feel seen. We currently stock, and will continue to stock items that support mental health. Our candles come with a free affirmation card to be kept with you in your wallet, purse, pocket, or anywhere else as a reminder of how amazing you are. Check out our shop to discover great reminders of self-care.

1% of every sheik&co purchase is donated to help save the Rainforest in the Brazilian Amazon before we lose it forever. If you would like to donate, you can click the link below and it’ll take you to our fundraiser dedicated to help the Earth: the sheik&co. rainforest fundraiser.

Beauty as defined by the Oxford Dictionary is "a combination of qualities, such as shape, color, or form, that pleases the aesthetic senses, especially the sight."

There are so many qualities that make things beautiful, it's not one shape over another, one color over another, or one form over another. It's the combination and the joy it might bring to our senses that make us notice something as beautiful.

We aim to celebrate beauty in many forms, and make it available to those who need it.